Project Overview
This project concentrates on designing and branding a beverage product. In this case, I decided to try out on wine beverage. Creating a Wine name, colors, theme, and story.
Questions like What is it for? Why? And for whom is it?
Process
I tend first to unravel and research all sorts of things I want to move forward with this project.
What kind of theme do I want to create?
I grabbed inspiration from other designs to see how it's structured and designed.
I basically come up with a bunch of ideas and different directions to take the design to the next level.
As you can clearly tell, I grabbed and sorted out a lot of ideas onto a board and started to get my creativity juices flowing from what exactly and where exactly I want to start. I ultimately wanted to have a dark-esque type of vibe going.
I wanted to create a piece dedicated to one of my favorite holidays.
"Dia De Los Muertos"
It was really convenient as well, considering the week this assignment was introduced, the holiday was just around the corner as well so the timing was absolutely perfect.
I sketched out a real skull and tried to get it as realistic as possible, to then transfer it and scan it in Adobe Illustrator so I could vectorize it.
Then, I sketched out a series of adornments used to decorate the skull on the theme of Dia de los Muertos. I ended up scanning my sketchbook to use as a reference when making the details in Adobe Illustrator
Which then leads to the final design...
